Apple Beats 1 Radio CSP: blog tasks
1) How have our music listening habits changed since 1960?
Back in the day we had to use radio but now we have apps and streaming services.2) When did Apple Beats 1 Radio launch and what is it?
2015 a radio where it just broadcats music.3) What is the difference between Beats 1 Radio, iTunes and Apple Music?
beats 1 talks about events etc ,itunes is an app where you buy music and download,Apple streams music.4) Why was Apple so keen to enter the online music world and compete with Spotify, Deezer and Amazon Music (and others)?
Because they had big music people and it would make alot of money.
5) Why did Apple choose the three selected DJs for launch?
They chose 3 very famous djs therefore if they made beats it would be promoted very quickly also they would make more money.6) How does the use of DJs differ from Spotify, Amazon Music and other streaming services?
5) Why did Apple choose the three selected DJs for launch?
They chose 3 very famous djs therefore if they made beats it would be promoted very quickly also they would make more money.6) How does the use of DJs differ from Spotify, Amazon Music and other streaming services?
The djs are real people therefore the can make live broadcasts for music.
7) How does the content of the Julia Adenuga show differ from Radio 1?
She worked for an FM radio station.8) Why does Beats 1 radio give Apple the power to make or break new artists? Is this a good thing or a bad thing for the music industry?
This is a power which has a big responsibility so the person who chooses who stays and who goes has know properly what they are doing and why they are doing it.
9) Read the BBC feature on the launch of Apple Beats 1 Radio. Did the industry experts think it would be a success? Why?
they were 50/50 as they already sold big time devices.10) Give arguments for and against the idea that Beats 1 will be a threat to traditional media industries (e.g. radio stations, record shops, online music retailers etc.)
7) How does the content of the Julia Adenuga show differ from Radio 1?
She worked for an FM radio station.8) Why does Beats 1 radio give Apple the power to make or break new artists? Is this a good thing or a bad thing for the music industry?
This is a power which has a big responsibility so the person who chooses who stays and who goes has know properly what they are doing and why they are doing it.
9) Read the BBC feature on the launch of Apple Beats 1 Radio. Did the industry experts think it would be a success? Why?
they were 50/50 as they already sold big time devices.10) Give arguments for and against the idea that Beats 1 will be a threat to traditional media industries (e.g. radio stations, record shops, online music retailers etc.)
Audience
1) Who is the target audience for Beats1 and Julia Adenuga in particular? Refer to demographics and psychographics.
younger audience as it would have broadcasted more explicit music.
2) Why do people listen to Beats1? Which aspects of Blumler and Katz’s Uses and Gratifications theory relate to Beats 1 and its audience?
Maybe because of fan loyalty.3) Can the audience actively interact with the Apple Beats 1 Radio or are they passive when listening? How? Give examples.
they can as they can request what music should be played.4) Is Apple Beats 1 aimed at a mass or niche audience? How does this differ to BBC Radio 1?Mass audience also it differs as they interact with followers.
5) Do you think Apple Beats 1 radio will be popular with young audiences or are streaming services the future of audio-based media?yes
2) Why do people listen to Beats1? Which aspects of Blumler and Katz’s Uses and Gratifications theory relate to Beats 1 and its audience?
Maybe because of fan loyalty.3) Can the audience actively interact with the Apple Beats 1 Radio or are they passive when listening? How? Give examples.
they can as they can request what music should be played.4) Is Apple Beats 1 aimed at a mass or niche audience? How does this differ to BBC Radio 1?Mass audience also it differs as they interact with followers.
5) Do you think Apple Beats 1 radio will be popular with young audiences or are streaming services the future of audio-based media?yes
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